Previous Work
We believe we're one of the UK's most creative media companies. Our approach is to integrate with existing client and agency teams, combining the very best of digital and direct marketing together with web and community-based solutions to achieve the highest return on investment.
The companies listed below worked with Fitch Media's CEO Steve Davies on campaigns and assignments run on the websites of Drivers Republic - a wholly owned Brand of Fitch Media Limited.
Endorsement
The listing of a person or organisation in any part of this web site in no way implies any form of endorsement by Fitch Media of the products or services provided by that person or organisation, or of the information, views, opinions or standards that they provide.
Mercedes-Benz
Mercedes-Benz worked with DR on both above-the-line tactical activity and the repurposing of media content to extend the viral reach of its brand.
Silverstone
Silverstone formed a media partnership with DR working alongside its PR agencies - Performance PR and Jardines. Silverstone's GP circuit was used as the backdrop for video laps which extended the reach of their brand, and increased awareness amongst both corporate, consumer and trackday enthusiasts.
Aston Martin
Aston Martin have remained in the UK's top-3 coolest brands for the past four years, they've achieved this by carefully targetting the right audience in their media campaigns. DR's relationship with Aston Martin consistently produced some of the highest response rates we have achieved from any campaign.
Sony Playstation
GT Academy - the collaboration between Sony Playstation and Nissan to turn a gamer into a real racer was a tremendous success and represents a unique example of the convergence between online and offline marketing activities.
Renault
Renault are a proactive brands when it comes to engaging directly with their customers online, with an active Renaultsport community and many well-informed advocates, as such there is a natural alignment with the tools of digital engagement.
Porsche
Drivers Republic worked with Porsche in the UK, inviting selected prospects to participate in a brand immersion event at Silverstone, subsequently improving the sentiment of social discussions about their brand online.
Caterham
DR was title sponsor for the UK Caterham Roadsports race series in 2009, one of the closest forms of motorsport on the calendar.
Volkswagen
DR's campaign supporting the launch of VW's Mk6 Golf GTI delivered an exceptional yield and continued engagement using their 'GTI Project' online game. Most importantly this was the kind of digital campaign that users found fun and responded to positively.
Subaru
Subaru and DR built a branded microsite group within DR's community, bringing the heritage of the brand together with the latest products from the popular Impreza range.
Peugeot
Peugeot's approach to its 308 CC campaign with DR brought together a truly integrated team combining the best of agency, publisher and product teams using video and community engagement.
